Contact SYRES
Open Monday to Thursday from 8h30 to 19h00,
and Friday from 8h30 to 18h00.

Phone: 33-0



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Sectors

SYRES - Expertise in the perfume / cosmetics and well-being sector



Since 1997, we carry out quantitative and qualitative consumer tests.
Our expertise in the perfume / cosmetics and wellness sector is recognized in France and around the world.
Today, more and more, the major brands of cosmetics use our investigations to have a return on the quality and effectiveness of their products but also on the image they send back.
We are on the lookout for the latest market trends thanks to constant monitoring and analysis of consumer behavior. We support the launches of new products in collaboration with R&D and marketing.
Our know-how touches on other areas of activity such as home appliances and high tech.
We are working to understand the new needs of tomorrow's consumers.
Home-made or ecological household products are on the rise.
Simple fashion or real awareness for health and the planet?

Our national file allows us to know the purchasing choices and habits of our consumers in these areas.
Many brands often use consumer insights to refine their new food products and are waiting to identify their behavior.
The notion of exploratory study then becomes necessary.
Why test the latest fashion trends?
Will this product be the “must have” of the season?
To which public will it be necessary to address to sell it?

SYRES is here to help you guide your decisions.
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SYRES - ZA DU CHAMP DU CAILLOU - 4 RUE DE GALLY - 78450 CHAVENAY
Phone: + 33 1 3079 9250  - Email: syres [@] syres.fr
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