SYRES

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SYRES
- About us
  Institute of studies specializing in consumer testing.
- Sectors
  Performing consumer tests from 1997.
- The centers
  Our facilities
- Our ethics charter and CSR approach
  Respect our values and have them respected.
- Security and data protection
  Our commitments to security and data protection (GDPR).
Expertise
- Our expertise
  Expertise, panel and tools.
- Global expertise
  + 5 million panelists worldwide.
Services
- Test bar by Syres
  Discover the first cosmetic test bar in Paris.
- Quantitative consumer test
  To learn about perception.
- Qualitative consumer test
  To understand and analyze.
- Sensory analysis
  To measure the sensory properties of a product.
- Exploratory studies and surveys
  To understand needs, behaviors, rejections.
- Connected studies
  To give your feeling 24 h on 24 on the SYRES Club.
- Analysis and results
  An efficient and competent team.
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Consumers

Contact SYRES

Open Monday to Thursday from 8h30 to 19h00,
and Friday from 8h30 to 18h00.

Phone: +33 (0)1 30 79 92 50

Get a quote

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Qualitative consumer tests

SYRES - qualitative consumer tests

These studies make it possible to decipher the consumer's emotions, his deep motivations and to detect his expectations.

Types of studies

Flash test.
Sniff test.
Packaging tests.
Concept tests.
Exploratory / prospective studies.
Thematic sessions.
Validations of formulas.
Validations of claims.
Sensory analysis.
Focus groups / consumer meetings.
Face to face / in situ interview at home.

Rooms available everywhere in France.
In Paris, Chavenay, Annecy and Singapore, and on demand, in any other big city.

Qualitative studies can be conducted in our premises or at our clients' premises.

SYRES - ZA DU CHAMP DU CAILLOU - 4 RUE DE GALLY - 78450 CHAVENAY

Telephone: +33 1 3079 9250 - Email: syres [@] syres.fr

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